Jon Moon

Clarity and Impact

On WiT

"Jon’s new approach (WiT) gives documents real clarity. It visually lifts ideas from the page and gives work a clean, slick look" Plain English Campaign

"Stunningly simple, yet mould-breaking. You’ll never look at a bullet point the same way" Michael Izza, Chief Executive ICAEW (Institute of Chartered Accountants in England and Wales)

“WiT is fantastic and ground-breaking" Gavin Duffy, a Dragon on Ireland's Dragons' Den. Click here for more on Gavin and for his full testimonial

"Simple ideas can change business forever. WiT is one such idea" Dominic Burke, Group CEO, JLT Group plc

"We use WiT when presenting to our clients' Managing Directors, and it's dramatically improved what we thought was unimprovable" Malcolm Durham, Chairman of City-based part-time CFO company FD Solutions

"Bullet points don’t give impact. WiT does" ‘Business Executive’ magazine, May 2008

"WiT will change forever your relationship with bullet points" ‘Student Accountant’ magazine, April 2008

"We’re using the ideas in Jon’s book – and in particular, his WiT – to really sharpen our internal and client facing presentations. If you’re serious about sharpening yours, get into WiT. It will take a little bit to retrain your old bad habits, but it is worth it. Highly recommended!" Kress Riley, Director of Operations, Accenture Supply Chain Academy,  Rochester, NY (USA)

"WiT is excellent" Jonathan Taub, Group Planning and Analysis Manager, Dealogic